To adapt to the development needs of the Shanghai exhibition industry and enhance the overall competitiveness of association members, the Shanghai Exhibition Industry Association will hold the "2017 Annual Shanghai Exhibition Management Professional Skill Certification (Advanced) Training and Examination" in mid-year.

This training and examination are based on the principles of internationality, foresight, and practicality, with the goal of enhancing the strategic thinking, cross-disciplinary learning, exhibition planning, and business management capabilities of senior management personnel in exhibition companies. The curriculum includes exhibition industry situation analysis, exhibition company development strategies, exhibition industry capital operations, new trends, and new models.

Participants in the training and certification examination are members of the Shanghai Exhibition Industry Association who have obtained a mid-level or higher professional title. Non-member companies are also welcome to participate in the training courses.